© 2013 by Fern Management Services - division of The Event Pro-SSSS LLC.

PROJECTS

Our management team has delivered outstanding projects for our clients since 1998. We have put a spotlight on several that will give you a good overview of our services...

LEADERSHIP DEVELOPMENT - EXECUTIVE RETREAT

 

Our team brought the Florida Self Storage Association a new customized leadership program to take their executive members to new heights. We know that organizations today need leaders, not just managers, and the demand for leadership greatly exceeds the supply.  Companies can either hire leaders from the outside, or develop them from within.

 

Our High Performance Leadership Executive Program provided a framework for accelerating business performance through Leadership Excellence. We brought members of The Corps Group to share leadership experience that included group and individual development, and shared time tested leadership expertise.

 

The presenters, Cruiser and Hacksaw,  were officer fighter pilots that learned the lessons of agile leadership while on active service in the United States Marines and Air Force. This was an action packed day and the evaluation scores were all 5's. High praise from everyone that attended. We have been asked to bring them back to individual attendees companies..  Praise indeed!

  

EXHIBIT FLOOR DESIGN & SALES MANAGEMENT

 

Working with the staff and board of the Association for Service Management International (AFSMI) we redesigned a strong show floor layout together with a 30 x 30 anchor booth for the association in the center of the expo.  The booth included a customized carpet with the association logo.  Eye catching and a key for the whole show. 

 

The booths were sold out due to the energy we built before the show, the delegates spent more time on the show floor because of the added activities and at the anchor booth people signed up for the coming year and became new members...  A great success and revenue increase, which enabled the association to develop new member programs...

 

Our sales team worked with AACC International and four of it's subsidiary associations, to develop a strong assertive sales program for exhibit booths, sponsorships and advertising for their annual conferences. Due to the success of our sales efforts we brought back exhibitors that had stopped taking part for more than five years. We built profits year on year and through account management brought back clients that had stepped away from the association. 

COMMUNITY EVENTS

 

Working in an alliance with the Washington Post we created an event that became the anchor for the Taste of DC for five years.  We tented a whole city block off Pennsylvania Avenue and sold booths to hospitality companies such as Disney, Marriott, Caribbean Island Tourism Authorities and many national and international travel organizations.

 

We managed several entertainment stages and speakers on travel and entertainment throughout the three day festival.  We recorded visitors in excess of 300,000 to our tent over the weekend.  We created a marketing campaign that brought people to the tend with the travel companies and entertainers. Our staff created decor and signage to appeal tovisitors and gain attention for sponsors.

 

This was a great program that created a real buzz in the streets of DC for many years...  This wa a true community event delivered through an alliance we created with the Washington Post.

 

      
SPORTS TOURNAMENTS
- building revenue for non profits & building clients for corporations

 

Using our PGA staff experience we took the Sun Coast Hospital Golf Tournament to the next level. Bringing a relationship with Tournament Pros from Maryland we were able to provide strong competitions throughout the day and scratch off cards that built added revenue. We managed all the logistics from beginning to end and allowed the foundation to focus on their guests. In the first year we delivered over $20,000 in profits, which was double previous years.

 

Corporations and associations gain from holding sporting tournaments such as fishing or shooting for clients and members. Our expert team will find the best venue, best program and deliver sponsorship support.  CREW Tampa Bay experienced the strength of our alliance working with their Go Fish committee in 2012 and 2013 with profits over $24,000 each year.

CONFERENCE MANAGEMENT - Special Program
 

Throughout the spring of 1945, Allied troops liberated more than ten million  camp survivors on German soil. The military authorities quickly repatriated the vast majority of the displaced persons (DPs) in the summer of that year to Displaced Persons Camps.  The US Holocaust Museum held a conference in Washington, DC to bring together the survivors and first generation family members from those camps.

 

Our company worked for over a year with the leadership of the museum to create events and programs and manage the registration for this conference. This was an event that needed high level customer service and special awareness of the cultural and religious needs of the group.  We gained high praise from the museum leadership and the delegates onsite. 

        
CONFERENCE - General Session Production
 

Points of Light's conference team used our special talents to create the General Session for their four day conference. This massive conference required a focused production manager to design, manage contractors and direct the program for a three hour general session on each of the four days. The session accommodated 6,000 people.  We worked with speakers and entertainers during the four months of planning and scripted the whole program each day...  Everything went like clockwork and was a great success...

 

The program included many leading dignitaries including Michael Eisner, Colin Powell and President George H. W. Bush. We managed security from local to Federal level for the varied speakers. We worked with several local youth groups from around the country.  Our expertise in production and scripting was the key to the program success.

        
AWARDS GALAS

 

Sue Fern our CEO worked with the Association for Service Management  International (AFSMI) to bring back the energy at their annual conference. Sue created a themed black tie dinner as the final night of the conference. She scripted the whole event with  a professional MC and entertainment. The presentations were fast paced and had everyone excited. After dinner the guests enjoyed coffee, dessert and cordials with entertainment. The following year double the number of tickets were sold for the event. The AFSMI awards event created a buzz in the industry and profit for the association.

 

2012 was the year that CREW Tampa Bay (Commercial Real Estate Women) launched their excellence awards program. We took a small budget and turned the Grand Ballroom of the Vinoy Hotel into a Fire and Ice experience. By using creativity we dressed the cocktail reception area and the ballroom with the theme and every one was WOWed by the whole evening…

 

2015 saw the Florida Gulf Coast Commercial Association of Realtors Pinnacle Awards event go from run of the mill to a high quality event that everyone in the community was talking about for weeks...  Showcasing over 3 billion in sales and the associations high quality membership.  We took them to the next level.

 

Guests experienced the scripted presentation and awards program, customized décor and entertainment. Sponsors were signing up for the next event before leaving the gala… A real success story for us working with such a small budget…